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  1. Southside Creative presents “Strange New World” May 6 Tuesday, April 27, 2010

    Southside Creative Group presents “Strange New World,” a social media conference for beginners and intermediates featuring Jose Castillo on Thursday, May 6, 2010 at their offices at The Freight Depot.

    Castillo provides insight into the convergence of technology, marketing and ideas to companies all over the country, though he is based in Johnson City, Tennessee. Jose says, “Most companies now realize that they need to have a Facebook page and maybe a twitter account but beyond that, how are they supposed to interact and grow in this strange new world? The power of conversations with your current and potential customers is nothing new, but in this new media world you need to be able to understand the tools, listen intently, and be prepared to respond. The faster you adapt, the better equipped you will be to respond when something strange comes along. And at the rate technology is morphing, that will be tomorrow.”

    The conference will consist of two sessions, 101 for Beginners, which will identify the most strategic ways each business should be using social media and actually get businesses set up, and 201 for Intermediates, which will provide strategies for Public Relations in the digital age using social media tactics. 201 participants are asked to bring a press release about their business for use in this exercise. Laptops are also welcome, as Southside will provide wireless internet all day.

    Registration for the event is available online at http://www.southsidecreative.com. There you can also follow a flow chart to determine which session will be most helpful to you.

    Posted by Administrator in Economy in Culture